Watermeln
Playfully powering the future
A brand captured in an instant
When clean energy start-up Watermeln approached us, they had a clear vision: create an interactive, engaging website that vividly communicates their innovative, sustainable technology. Our challenge was to encapsulate their brand's spirit with vibrant energy, making their off-grid electricity solution immediately comprehensible and appealing. We set out to tell their story in a playful, yet impactful manner.
“The website offers a crystal-clear showcase of our technology and capabilities, enabling customers to effortlessly access crucial information and book our Watermeln water-hydrogen units promptly. Hats off to the incredible design and creativity talents of Sensu, who made this achievement possible.”
Jeff Wezel | Co-founder of Watermeln
Playful website design
We achieved Watermeln’s vision by developing an animated, interactive, and fully branded web design. The website integrates all essential information potential clients might seek, from a price comparison tool to a booking system. More importantly, it radiates the company's unique identity.
Reinvigorating the brand
To modernise and reinforce Watermeln's playful yet professional identity, we polished the colours, visual motifs, and themes. Every brand element was redesigned to ensure consistency. This cohesive overhaul included crafting a compelling brand story, guiding potential customers through Watermeln's core mission and values.
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Targeting multiple audiences
We placed the green hydrogen generator in various contexts and industries to appeal to a broad audience. This strategy ensured that Watermeln's branding speaks visually and directly to multiple target groups simultaneously. By doing so, we created a versatile branding approach that resonates with diverse audiences.
A story told in seconds
To introduce visitors to the Watermeln brand, we crafted a concise, interactive animation presented as a carousel slider. This 15-second animation captures the essence of Watermeln’s story and technology, providing a compelling introduction that encourages further exploration.