TES
Empowering a sustainable vision on a global scale
Developing a dual approach for maximum impact
TES sought to clearly articulate their innovative closed-loop hydrogen infrastructure. To meet this challenge, we developed a dual approach: a detailed 3D animation illustrating each step of the process, and an interactive 3D web experience that delves deeper into their solution. This combination provides a comprehensive overview, effectively conveying how each phase contributes to a more sustainable world through a system-thinking lens.
“The website experience looks wonderful. Thanks for this great realization to the Sensu team.”
Kristiana Gjinaj | VP Communications & External Relations
The world spinning on hydrogen
The concept started with our planet as a hydrogen molecule, underscoring the cycle's sustainability. This metaphor guides viewers through the hydrogen cycle—from generation, through transportation and industrial use, back to regeneration.
Amplifying reach, accelerating growth
The animation and interactive web experience not only showcased TES’s green cycle effectively but also significantly amplified their visibility. Featured on CNN during the US midterms, it helped boost TES’s profile, coinciding with their successful €65m fundraising from major global players like E.ON and HSBC.
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Unifying animation and interactivity
We used the animation of TES’s closed-loop system as the basis for the interactive design. By incorporating those models and animations, we enabled a consistent visual style across platforms, now with added interactivity. This approach deepened stakeholder engagement, allowing them to grasp the system’s complexities.
